Image/Video Ad Design - Diego M. [32 Reviews]
Diego M.
Ad Creative Director | Visual Performance Strategist | Image & Video Ads Expert | Lead Ad Designer at Arcane Media
Location: San Diego, CA (Global Campaign Support)
Email: diego@arcanemedia.com | Website: www.alivinci.com
Instagram Contact: @arcane.uncle
About
If your ad doesn’t stop the scroll in 1.5 seconds — you’ve already lost.
I’m Diego M., Lead Ad Designer at Arcane Media. I build visuals that make people stop, pay attention, and click. Whether it’s a short video for Instagram or a clean, punchy banner for Google, my work is optimized for one thing: results.
You’ve got a few seconds to make an impression. I design ad creative that turns cold traffic into curious buyers, qualified leads, and booked appointments.
Most designers don’t understand the psychology of digital ads — I do. I combine visual hierarchy, urgency framing, and human focus cues to create visuals that feel organic… but convert like a paid sniper.
Experience
Arcane Media
Lead Ad Designer & Performance Visual Strategist
San Diego, CA | Full-Time | 2020–Present
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Designed over 1,000 ad creatives across Facebook, Instagram, TikTok, Google Display, and YouTube.
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Developed the Conversion Visual Flow™ — a proprietary ad design system combining brand tone, scroll psychology, and A/B-tested call-to-action placement.
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Works directly with ad buyers, copywriters, and strategists to ensure ad creative matches funnel stages (cold, warm, retarget).
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Specializes in UGC-style video ads, split-tested thumbnails, and storytelling-based scroll interrupters.
Prior Work:
Freelance Performance Designer for agencies running $1M+/month in ad spend.
Education
Savannah College of Art and Design (SCAD)
Bachelor of Fine Arts – Digital Media & Motion Advertising
Georgia, USA
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Capstone: The Anatomy of a High-Converting Ad
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Certified in Facebook Ad Creative Testing & Motion Graphics Design
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Minored in Consumer Attention Psychology
Core Competencies
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Scroll-Stopping Image Design (FB/IG/GDN)
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UGC-Style Video Ad Editing (15–60 sec)
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Ad Layouts for Cold vs Warm Audiences
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CTA Framing & Value Proposition Design
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A/B Variant Creation & Thumbnail Strategy
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Instagram/TikTok Video Hook Strategy
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Retargeting Ad Concepts
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Ad Creative Branding Alignment
Creative Philosophy
“The best ads don’t look like ads —
they look like answers.”
— Diego M.
If your ad isn’t speaking to a problem, telling a story, or sparking curiosity…
it’s just noise.
I build creatives that look native, feel real, and convert fast.
What Clients Say
“We spent thousands on ads that didn’t convert. One video Diego built out-converted our last 4 campaigns combined.”
— Rachel King, CMO, Clarity Lab
“Diego’s work feels organic but converts like direct response. I don’t launch anything without his creative touch anymore.”
— Tom Rodriguez, 7-Figure Ad Buyer, Elevate Performance
Ad Design Packages
Scroll Starter – $500 USD
• 2 Image Ad Variations (Static or Carousel)
• CTA Copy Suggestions
• Sized for Facebook & Instagram
• Optimized for Retargeting or Lead Gen
Video Ad Builder – $1,250 USD
• 1 UGC-Style Video (15–30 seconds)
• Editing, Captions, Hook Frame, CTA End
• TikTok/Instagram Optimized
• Thumbnail Variant + Sound Sync
Ad Campaign Creative Kit – $2,500 USD
• 3 Image Ads + 2 Video Variants
• A/B Testing Versions
• Cross-Platform Sizing (Meta, Google, YouTube)
• Hook & CTA Strategy Report
• Collaborative Launch Support
Contact
If your ad creative isn’t generating clicks, leads, or sales —
you don’t need better copy.
You need better visuals.
Email: diego@arcanemedia.com
Website: www.alivinci.com
Instagram DM: @arcane.uncle
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"Diego’s video outperformed four of our past campaigns combined. It stopped the scroll and sold hard."
— Rachel King, CMO, Clarity Lab
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"We ran Diego’s carousel ad and got more leads in 48 hours than our last full campaign."
— Leon V., Local Real Estate Consultant
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"Diego’s visuals are clean, native, and powerful. He understands what makes people click."
— Nina T., Wellness Funnel Strategist
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"He turned our boring static image into a high-converting retargeting ad that closed cold leads."
— Jasper F., Digital Ad Buyer
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"The scroll-stopper image Diego created doubled our CTR overnight. Pure magic."
— Carmen L., Product Launch Manager
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"We thought we needed better copy. Turns out, we just needed Diego’s visuals."
— Taylor D., E-Com Growth Advisor
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"Diego's UGC video looked raw, real, and organic — and it out-converted everything else we had."
— Mason G., Performance Coach
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"We gave Diego a single video brief — he came back with a killer hook, captions, and a CTA that actually worked."
— Olivia N., Skincare Brand Founder
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"Every single asset Diego builds feels branded, modern, and designed to win attention."
— Chris A., Ad Agency Partner
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"Our TikTok campaign got traction thanks to Diego’s native-feel video creative. Viewers didn’t even skip."
— Zara W., Fitness App Marketer
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"Diego builds visuals that talk to your audience without yelling 'ad.' That’s a rare skill."
— Luis M., Sales Funnel Coach
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"He redesigned our entire Google display image set — and CTR jumped by 63%."
— Irene B., SaaS Brand Manager
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"I’ve tested dozens of creatives. Diego’s ad pack won every split test we ran."
— Ethan R., 7-Figure Media Buyer
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"He gets audience psychology better than most strategists — and bakes it into every frame."
— Tasha E., Course Launch Consultant
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"We used Diego’s creative kit for our launch and hit $20K in 72 hours from cold traffic."
— Reina D., Business Mentor
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"Even our CFO noticed how much Diego’s ad version dropped our cost per acquisition."
— Mark P., Online Retailer
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"He made our brand feel expensive — even with a small budget. His visuals leveled us up."
— Kylie F., Handmade Jewelry Store Owner
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"The hook Diego built for our video was 🔥. People were replying to the ad in the comments!"
— Devon S., YouTube Channel Growth Coach
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"We ran his static ad on Facebook and got our best ROAS ever on a cold audience."
— Bryce T., Marketing Manager, NicheBox Co.
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"Diego doesn’t just make things look good — he makes them perform."
— Lana M., Email List Builder & Copywriter
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"He gives us options for A/B testing, clear reasons why, and it always pays off."
— Joel K., Digital Ads Consultant
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"His creative kit made us look like a 7-figure brand when we were just getting started."
— Vanessa R., Course Creator
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"Every single visual Diego made had purpose and polish. No fluff."
— Julius B., Coaching Agency Founder
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"We asked for scroll-stoppers. Diego gave us scroll-closers."
— Megan C., High-Ticket Funnel Strategist
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"He helped our cold audience understand the value — all through visual design."
— Isaiah Q., Content Repurposing Coach
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"Even our copywriters love working with Diego — because the creative tells the story before words even start."
— Sienna L., Copy Director, Impact Ads Team
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"His ad visuals made our webinar feel like a Netflix trailer — and the click-throughs proved it."
— Travis H., Webinar Host
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"Our Google Display retargeting CTR went from 0.9% to 2.8% with Diego’s redesign."
— Paula N., DTC Skincare Brand
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"Even our warm audience got re-engaged by Diego’s punchy creatives. Impressive work."
— Jaylen F., Product Launch Specialist
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"Diego knows how to make a 15-second ad feel like a full customer journey."
— Marta Z., TikTok Ads Buyer
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"His ad design didn’t just work — it taught me what ad design should be."
— Cooper D., Branding Coach
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"The hooks, visuals, CTA — Diego built a visual funnel that did the talking for us."
— Daphne V., Business Development Strategist